ASTRA MOTOR
2025
/
Paid Marketing / SEO
The Brief
Astra Motor, Indonesia’s largest Honda dealer, sought to boost online leads through efficient paid marketing while maintaining strong organic growth.
Our Take
We optimized paid and organic strategies — improving ad performance, targeting, and SEO to drive consistent website traffic and quality leads.
Impact
By June 2025, we reduced the cost per session by 57% (YoY). And reduction cost per leads 4.85% (YoY). Cost per Leads: YTD Aug 2025 > 9K-11K.
