BANK SAQU

The Brief

Creating full-story ads with AI video tools is challenging — Google Veo 3 only allows up to 8 seconds per clip.

Our Take

We used Veo 3 to produce a 1.5-minute AI-generated ad for the Good Gesture campaign, promoting financial literacy for the deaf community — efficiently and cost-effectively.

Impact

Compared to conventional video production, which involves real-life shooting, stage sets, and precise lighting, we’re able to deliver significant savings in both cost and time: 70% time efficiency, 93% cost efficiency